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Resource Type: Automation

What is Zapier?

Zapier is a product that allows end users to integrate the web applications they use and automate workflows. The company is fully remote. As of 2021, it connects to more than 4,000 apps, with free and paid plans.

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How can I make customers read through my email?

Customers open emails they connect with and those, which sound relevant. So, the first thing you need to do is to understand your customer’s expectations and things that matter to them the most. Whenever you shoot an email ask yourself, “Does the email content, especially the subject line matter to my customer?” Customers instantly connect to emails, which are personalized and when the call to action is relevant. Also, if you create an urgency they do read and respond as well. Focus on the value you create for the customer and the benefits you are offering.

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